How to build an MVP?

mvp image

 

 

 

 

 

 

When everybody want to know what is the best definition of Minimum Viable Product or as most people know, MVP.

The most famous definition of MVP comes from Eric Ries; in his blog (and later in his book) he describes the MVP as:

[…] version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort. […]

The concept of validated learning is an entirely different subject, but, in short, Ries defines MVP as something which helps you to learn the most about your potential customers, and to begin validate your business assumptions with the least possible effort.

Examples

Teaching English by Skype

I read an announcement on twitter from an English teacher who promotes his services to learn English at home. I found it very interesting and when I checked out the website, it has only one page with a small form to enter a few personal details: first and last name, English level and email account. Then when the teacher got ten students he decided to invest more money on his website where future students can find several material to practice reading and comprehension, grammar exercises and other staff.

What was his MVP?

Well, he built (or some friend of him) only a website that consists in one page and a simple form. Then he validated this minimum viable product using Twitter (I found there), Facebook and Linkedin. All of them are free and very useful when you need to check a good idea to get money.!!!!

Another more exciting example was one girl who wanted to promote his lessons about how to become in Arabic dancer or at least practice the famous belly dance.

arabic dancers

 

 

 

 

 

Basing on my comments about MVP, she decided to create a landing page with some pictures of her and her email account. After that she posted the url of the landing page on Twitter, Facebook and Google Plus. Furthermore, she set a goal of fifteen “candidates” who had to send emails with questions about her services.

Youtube and Skype

Her idea was to offer a video with basic lessons about Arabic dancer and then using Skype she would correct the movements of her students online.

As far as know, she got twenty five emails and has five students who has been paid for her lessons for a month.

To conclude, there is not good and bad idea, there are ideas that have been tested (and changed if it is necessary) to validate how feasible is our business.

We have to use our imagination that is Free and without limits!!!!

Share:
Mario Lucero

Mario Lucero

I am all about helping companies to adopt agile as methodology in Chile. Why? I believe many organizations think that agile is not for Chilean companies because of Chilean culture is totally different from i.e. USA culture but I worked with Chilean professionals who after using agile realized it is feasible to implement it. Agile works in small and large projects and there are many evidences which demonstrate this.

2 comments

    1. Hi Charles

      Thanks for your offer.

      Mario

Leave a Reply

CommentLuv badge